L\u2019esperienza di iViaggiatori continua in Ti Sana \u2013 Viaggi Consapevoli e Territorio<\/strong>, portando il suo patrimonio di relazioni e competenze in un contesto dove il viaggio dialoga naturalmente con territorio, alimentazione, outdoor, sostenibilit\u00e0 e qualit\u00e0 della vita<\/strong>. \u00c8 questa visione trasversale a rendere il segmento un luogo unico per presentare destinazioni, servizi ed esperienze<\/strong>.<\/p>\nChi sceglie un viaggio cerca molto pi\u00f9 di una semplice destinazione: desidera vivere i luoghi, scoprirne l\u2019identit\u00e0, incontrare culture e creare connessioni autentiche con i territori<\/strong>. Le esperienze diventano parte di un modo pi\u00f9 ampio di vivere il tempo libero, dove natura, ospitalit\u00e0, tradizioni e innovazione<\/strong> si intrecciano.<\/p>\nUn approccio che apre nuove possibilit\u00e0 per operatori turistici, enti territoriali e realt\u00e0 locali<\/strong>, offrendo uno spazio di incontro tra chi propone esperienze di valore e chi \u00e8 alla ricerca di nuove modalit\u00e0 per conoscere e vivere i territori.<\/p>\n<\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/2-Turismo-consapevole.webp\")
<\/span><\/div><\/div><\/div>Responsible Tourism<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Viaggi-lenti.webp\" "\\"slow-travel\\"")
<\/span><\/div><\/div><\/div>Slow Travel<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Ospitalita-deccellenza.webp\")
<\/span><\/div><\/div><\/div>Exceptional Hospitality<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Esperienze-locali.webp\")
<\/span><\/div><\/div><\/div>Local Experiences<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Natura-e-silenzio.webp\")
<\/span><\/div><\/div><\/div>Nature and Wellness<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Istituzioni.png\")
<\/span><\/div><\/div><\/div>DMOs, organizations, and institutions<\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>An audience interested in places, cultures, and experiences<\/p>\n<\/div>
The Swiss visitor represents a sophisticated audience<\/strong>, attentive to the quality of experiences and with a strong inclination toward discovering new territories.
\nBeing present at Ti Sana \u2013 Mindful Travel and Territory means directly meeting a community with high spending power and an interest in authentic, sustainable, and high-value proposals.<\/strong><\/p>\n<\/div>The strength of the Swiss market:<\/p>\n<\/div><\/div><\/div>
21,2 ml<\/strong><\/p>\n<\/div><\/div><\/div>Annual Trips with Overnight Stays<\/p>\n<\/div><\/div><\/div><\/div>
4<\/strong><\/p>\n<\/div><\/div><\/div>Average travel expenses per person<\/p>\n<\/div><\/div><\/div><\/div>
26 mld<\/strong><\/p>\n<\/div><\/div><\/div>Total annual spending<\/p>\n<\/div><\/div><\/div><\/div>
\n- Record-breaking domestic tourism:<\/strong> The Swiss domestic market is experiencing an exceptional historic phase, with local customers accounting for as much as 50% of total overnight stays. Those who travel within the country demonstrate strong loyalty to the region and an average daily spending of 140 CHF per person.<\/li>\n
- Leading the Way in International Spending<\/strong>: When choosing to travel abroad, Swiss residents remain among the most sought-after target groups for the premium sector and luxury hotels, thanks to purchasing power that ranks among the highest in Europe.<\/li>\n<\/ul>\n<\/div><\/div><\/div>
![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Borghi-piu-belli-ditalia.webp\")
<\/span><\/div>![](\"https:\/\/iviaggiatori.org\/wp-content\/uploads\/2026\/07\/Ti-Sana-viaggi__.webp\")
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