Promax: A Success Story

The leading company in organizing tourism events

Rich in successes and continuously evolving: that’s how we like to summarize our history. A journey that has unfolded over the years through various products, sectors, and tools, all successful: from B2C fairs to trade events for professionals, from print media to the Internet, from services for operators to those for consumers.

We are particularly proud of our experience in coordinating, setting up, and promoting prestigious fairs, with highly successful results. Among these, SIHE – Swiss International Holiday Exhibition, a historic event now in its 22nd edition, which annually welcomes over 250 Swiss buyers and a wide audience of selected visitors, including professionals and travel enthusiasts. These are complemented by prominent events such as Tisana, LuganoLifestyle, and important international workshops, including MeetingLuxury and VisitItaly Travel Trade Market.

Our team consists of young professionals who are competitive and communicative, working daily to create successful case histories, find the best solutions for clients, and offer visitors the best experience available in the market.

And to offer a service that covers all aspects, Promax created AF-Allestimenti in 2007, a Swiss company specializing in the design and construction of stands for large-scale fairs.

Our story continues, be a part of it!

Request a quote