Eco-Sustainable Vacations

Exhibit at the iViaggiatori Fair

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

The iViaggiatori – Travel Fair is the spring consumer fair dedicated to those seeking a new, conscious, and respectful way to travel. If you represent a green destination, an eco-resort, a sustainable agritourism, a natural park, a responsible tourism operator, or offer nature-immersed activities with low impact, here you will find visitors genuinely interested in ethical tourism and conscious travel.

With approximately 15,000 expected visitors, the fair is the ideal meeting point for those who want to offer experiences that combine relaxation, discovery, authenticity, and respect for the environment.

Eco-Sustainable Vacations

Exhibit at the iViaggiatori Fair

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

The iViaggiatori – Travel Fair is the spring consumer fair dedicated to those seeking a new, conscious, and respectful way to travel. If you represent a green destination, an eco-resort, a sustainable agritourism, a natural park, a responsible tourism operator, or offer nature-immersed activities with low impact, here you will find visitors genuinely interested in ethical tourism and conscious travel.

With approximately 15,000 expected visitors, the fair is the ideal meeting point for those who want to offer experiences that combine relaxation, discovery, authenticity, and respect for the environment.

Why the iViaggiatori Fair is ideal for Eco-Sustainable proposals

Guaranteed visibility

The audience that comes to the fair is interested in slow travel, nature, trekking, excursions, green stays, and responsible accommodations.

Customers ready to decide

The Swiss audience that visits iViaggiatori comes to choose their next activity. Those who come to the fair do so to book green accommodations, nature itineraries, outdoor routes, and slow proposals.

Perfect timing

The fair takes place close to Easter and spring holidays: the ideal period when the desire for outdoor activities, nature travel, slow tourism, and green routes grows.

A fair dedicated to the Swiss audience

iViaggiatori is a consumer fair designed for the Swiss tourism market. Visitors come mainly from Italian-speaking Switzerland, but participants also include visitors from other Swiss regions, attracted by authentic, natural, and responsible travel proposals.

For your destination, this means speaking to a homogeneous audience with good spending capacity and a strong inclination for clean, authentic solutions that respect the environment and territory. An audience that is not just looking for a place to visit, but a travel model that expresses shared values.

Who exhibits in the Eco-Sustainable Vacations area

  • Eco-resorts, sustainable lodges, agritourisms, and low environmental impact accommodations
  • Natural parks, reserves, environmental guides, territorial organizations
  • Destinations that promote soft mobility, nature routes, slow and regenerative tourism
  • Low-impact outdoor services and activities: trekking, cycling tourism, kayaking, walking itineraries, nature and wildlife

How to best present your Eco-Sustainable destination

Highlight what makes your proposal unique: green accommodations, renewable energy, nature experiences, slow itineraries, low-impact outdoor activities, local products, territorial protection projects, and everything that reflects your commitment to responsible tourism.

What you gain from your presence at the fair

  • Direct contact with thousands of potential guests interested in sustainable proposals.
  • Opportunity to present live green offers, eco-friendly packages, nature experiences, and responsible tourism solutions.
  • Collection of contacts, quote requests, and bookings.
  • Greater awareness of your accommodation or offer in the Swiss market.
  • Space to promote eco initiatives, certifications, slow routes, and environmental projects.
  • Direct distribution of catalogs and informational materials to the public.

Participate in iViaggiatori 2026

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

Explore the useful details to best organize your participation: