Family Vacations

Exhibit at the iViaggiatori Fair

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

The iViaggiatori – Holiday Fair is the spring consumer fair dedicated to Swiss travelers seeking safe, comfortable travel options suitable for all ages. If you represent a destination or facility designed for families — with baby services, entertainment, spacious rooms, outdoor activities, safety, comfort and customized programs — here you will find an audience looking for reliable and quality solutions.

A fair with approximately 15,000 Swiss visitors that offers a unique opportunity to present offers, packages and proposals created to make travel an easy, fun and peaceful experience for the whole family.

Family Vacations

Exhibit at the iViaggiatori Fair

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

The iViaggiatori – Holiday Fair is the spring consumer fair dedicated to Swiss travelers seeking safe, comfortable travel options suitable for all ages. If you represent a destination or facility designed for families — with baby services, entertainment, spacious rooms, outdoor activities, safety, comfort and customized programs — here you will find an audience looking for reliable and quality solutions.

A fair with approximately 15,000 Swiss visitors that offers a unique opportunity to present offers, packages and proposals created to make travel an easy, fun and peaceful experience for the whole family.

Why the iViaggiatori Fair is ideal for family vacations

Guaranteed visibility

Thousands of visitors looking for solutions for their family vacations, from summer stays to themed weekends.

Customers ready to decide

The Swiss public that visits iViaggiatori comes to choose their next vacation. Families plan ahead and find in the fair the perfect opportunity to discover new destinations and customized offers.

Perfect timing

The fair takes place close to Easter and spring holidays: it is the perfect time when summer vacations, village stays, family itineraries and first weekend getaways are being planned.

A fair dedicated to the Swiss public

iViaggiatori is a consumer fair designed for the Swiss tourism market. Visitors come mainly from Italian-speaking Switzerland, but participants also include visitors from other Swiss regions.

This is an audience with good spending capacity, attentive to service quality and very sensitive to safety and comfort when traveling, especially when traveling with children.

Who exhibits in the Family Vacations area

  • Hotels, resorts and family-friendly villages
  • Campsites and glamping with children’s services
  • DMCs, tour operators and agencies specialized in family travel
  • Natural parks, adventure parks, interactive museums and children’s attractions
  • Entertainment services, outdoor activities for families, educational programs
  • Facilities with baby clubs, mini clubs, play areas, children’s pools, dedicated menus

How to best present your family destination

Highlight what makes your offer ideal for parents and children: spacious rooms, safety, entertainment, baby services, activities for all ages, comfort, ease of movement, trained staff and everything that simplifies and makes traveling with little ones pleasant.

Become an Exhibitor

What you gain from your presence at the fair

  • Direct contact with families who are considering their next vacations
  • Live presentation of family offers, customized packages and seasonal programs
  • Collection of contacts, quote requests and bookings.
  • Greater awareness of your destination in the Swiss market.
  • Promotion of dedicated services: entertainment, baby clubs, sports, nature activities
  • Distribution of informational materials, travel ideas, early booking offers

Participate in iViaggiatori 2026

Lugano, Exhibition Center – March 19 • 20 • 21 • 22, 2026

Explore the useful details to best organize your participation: